The big thirst, p.50

The Big Thirst, page 50

 

The Big Thirst
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Seattle, Wash., 4, 137, 335, 343

  semiconductors, see microchips

  Senate, U.S., 84, 299

  serpentine (mineral), 33, 37

  sewage, 257

  sewage systems, drinking water and, 6, 165, 237–38, 261–62

  sewage treatment plants, see wastewater treatment plants

  “sewer mining,” 140

  sewers, 160, 230, 262

  Shafer, Dick, 73

  Shakespeare, William, water imagery of, 321–22

  Sharks, in Las Vegas, 51, 53, 86

  Sharma, Jyoti, 252–54, 256

  Shatt al Arab river, 281, 365

  sheep, 112–13, 171, 188, 216, 338, 350

  Shiklomanov, Igor, 36–37, 324

  showerheads, 118, 122, 142–43, 204, 309, 339, 345

  Sichem Defender, 10, 318

  Siegfried and Roy, 53

  Sinatra, Frank, 103, 296

  Singapore, 132, 162

  NEWater program in, 158, 159, 346

  smart water, 125, 130, 131–32, 303, 308–9

  Smith, Adam, on value of water, 270, 275, 363

  Smyth, Joseph, 37–38, 39

  Snyder, Shane, 176, 177, 178, 351

  Socrates, 275

  solar energy, 131–32, 341

  solar system, 28, 30, 322–23

  Sonawane, Sharda, 263–64

  Sonawane, Vandana, 263–64

  Soni, Vikram, 221–23

  Sonoran Desert, 184

  South Australia, 113, 114, 116, 195–96, 274, 278, 354

  permanent water sprinkler ban in, 171–72

  South East Queensland Water Grid (Seqwater), 180

  Southern Nevada Water Authority (SNWA), 61–62, 69, 70–72, 84, 176, 328, 331, 332, 334, 363

  incentive program of, 66, 68–69, 70, 340

  South Queensland, University of, 149, 164, 347

  space shuttle, 1, 316, 368

  Specter, Arlen, 298–99, 309, 367

  Spencer, Percy, 40–41, 325

  Stahl, Lindsey, 46, 47–48

  Stark, Dennis, 94

  Starwood hotels, 265, 361

  steel mills, and water use, 18, 320

  Steenrod, Scott, 124, 125, 341

  storm water runoff, 114–16

  Stulbach, Juju, 139

  Stuyvesant Town, 279

  Sun Rice, 214

  sustainability, 17–19, 130; see also recycled water

  Swannell, Peter, 164

  swimming pools, 53, 72, 170, 203, 332, 349

  Sydney, Australia, 140, 147, 166, 167, 212, 344, 362

  Sydney Sun-Herald, 113

  Syria, 15

  Taihu, Lake, 140, 344

  Tampa Bay, Fla., 4, 205, 207, 353

  Tanami Desert, 145–46

  tap water, 24, 28, 133, 134, 135, 137, 225, 235, 237

  concerns about safety of, 174–78, 298–99, 304–5, 309, 350

  cost of, 8, 135, 318, 361

  in-home filtering of, 177, 237

  regulation of, 176, 342–43, 367

  Tarragona, Spain, 10

  television, 2, 109, 275, 338

  Tennessee, 11, 73, 332; see also Orme, Tenn.

  Tennessee River, 11, 73

  Texas, 86, 97, 111; see also Galveston, Tex.

  Thames Water utility, London, 228, 266, 279, 357, 362, 365

  thirst, 141, 145–47, 300

  “This Land Is Your Land,” 73

  Thorley, Dianne “Mayor Di,” 150, 152–54, 157–58, 159, 160, 161, 162, 165, 178, 180–81, 346

  tiered pricing, of water, 277–78, 290

  Tigris River, 197, 281

  Times of India, 227, 356–57

  Titanic, 2

  toilet flushes, 4–5, 13, 72, 305, 362, 373

  toilets, dual-flush, 204, 212, 309–10

  “toilet to tap” water, 17, 157; see also recycled water; Toowoomba

  Toowoomba, Australia, 148–66, 168, 178–181, 185, 202, 206, 309, 346

  Cooby Dam reservoir of, 156, 161

  Cressbrook reservoir of, 159, 179

  description of, 148–49, 345

  prayer services in, 148, 149, 154

  wastewater recycling plan for, 150–51, 152–54, 155–66, 178, 179, 180, 187

  water infrastructure of, 154

  water politics in, 152–54, 158–66, 172–74, 181, 186–87, 198, 203, 206

  water scarcity in, 148, 149–50, 154–55, 166, 178, 187, 197, 210, 346

  Wivenhoe-Cressbrook pipeline to, 178–80, 351

  Toowoomba Chronicle, 153, 158

  topless swimming pools, 53, 86

  Traverse City, Mich., water rates in, 266, 277

  Treasure Island hotel, 58, 62

  turbulence, in water, 296

  Turkey, 197

  Tylenol, residue in water, 163, 174, 348

  typhoid, 271

  Uganda, 233

  ultrafiltration, 156

  micropollutants and, 162–64

  ultra-pure water (UPW), 44–48, 125, 127, 128, 156

  Unilever, 245, 246, 250

  United Kingdom, 5, 228, 266

  water leakage in, 303, 368

  water use in, 5, 317

  United States:

  agriculture in, 21, 69, 184, 197, 267–69, 276, 277, 304, 320, 368–69

  average water bill in, 8, 109, 266, 267, 276–78, 317, 338, 361–62

  bottled water consumption in, 133–135, 136, 137, 138, 320, 342

  desalination plants in, 205, 207

  economic growth in, 226

  gross domestic product (GDP) of, 21

  health care crisis in, 302

  indoor plumbing in, 109, 337–38

  life expectancy in, 7, 299, 317

  mortality rates in, 7

  new construction in, and water, 306

  per-capita water use in, 7–8, 13, 22, 90

  public schools in, 259

  total water use in, 4–5, 21–22, 35, 316, 323

  water infrastructure costs in, 109, 135, 235, 343

  water leakage in, 5–6, 303, 317

  water politics in, 173

  water purity in, 174–78, 298–99, 304, 342, 309, 350–51

  urban runoff, 114–16

  used water, see recycled water

  USGS, see Geological Survey, U.S.

  UV radiation, 47, 65, 126, 156

  value of water, versus price, 144, 270, 275; see also economics of water

  Van Staden, Jacques, 124

  Vasudevan, Mukund, 251–52

  Venetian hotel, 53, 57

  Venezuela, 15

  Victoria, Australia, 170, 350

  Vietnam, 233

  virtual water, 18, 67

  volcanoes, water from, 37–38

  Voyager 2 spacecraft, 322–23

  Wade, Brandon, 93, 103

  Wal-Mart, 40, 103, 130

  washing machines, 63–64, 113, 123, 339

  Washington, D.C., 273, 274, 364

  Washington, University of, 201, 202

  wastewater, 99, 305, 336–37

  micropollutants in, 175–76

  reused, 67, 71, 72, 86, 155–56, 180, 305

  wastewater treatment plants, 89, 90, 99–100, 111, 230, 343

  advanced (AWTP), 155–56, 161, 163, 180

  bacteria for, 99–100, 336–37

  water:

  access to, worldwide, 12–13, 136, 138, 223–26, 290–91, 300

  age of, 28–29

  as basic human right, 290

  beauty of, 1–2, 25–26, 49–50, 194–95, 293–94, 310–11

  bottled, see bottled water

  consumption, see water statistics

  cost of, see water bills; economics of water

  creation of, 29–32, 38–39

  forms of, 32–35, 37–38

  as $400 billion-a-year business, 131

  as “genesis ingredient,” 44

  golden age of, 3–6, 7–9, 14, 23–24, 131, 279, 289–90, 303, 304, 309

  human daily requirements of, 13, 16–17, 243, 319, 359–60

  human relationship to, 2, 3, 6, 8–9, 22–24, 25–27, 28, 50, 117, 133, 136, 143–44, 157, 160, 164, 165, 172, 174, 189–90, 192–93, 209–10, 230–32, 266–67, 286, 289–92, 297–298, 306–9, 310–13, 321–22; see also water consciousness; water culture

  importance of, 2–3, 43–44, 291

  insulating properties of, 42, 43

  invisibility of, 3–4, 7–9, 24, 234

  myths about, 26–27, 32, 309

  natural purification of, 17–18

  ostentatious display of, 53–54

  permanence of, 17–19, 313

  personality of, 16, 25–26, 41, 48–50, 293–94, 298, 313

  as price inelastic, 274, 275–76, 364

  price sensitivity and, 272–74, 275–77

  pricing of, 8, 23, 136, 143–44, 193, 210, 265–92, 361–62; see also water bills

  proposed market system for, 280–87

  purification of, 44–48; see also recycled water; water treatment plants

  qualities of, 2, 16–19, 41–44, 47, 48–50, 296–97, 313

  recycled, see recycled water

  resilience of, 16–19

  as sacred in India, 230–32, 233

  Shakespeare references to, 321–22

  as solvent, 43, 45, 47

  temperature change and, 42

  territorial protectiveness about, 85

  total amount of, 32, 35–36, 322–23

  trading in, 286–87

  versatility of, 1–3, 19, 25–26, 41, 44, 48–50

  walking to supply, 13, 20, 220, 225, 240–44, 246, 248, 290–91, 360

  wasting of, 5–6, 20, 189, 224, 232, 303–4

  Water: A Comprehensive Treatise (Franks, ed.), 307–8

  water anxiety, see water insecurity

  water bills, 8, 109, 122, 126, 127, 129, 135, 210, 233, 262, 266–67, 271, 272–73, 276–77, 317, 338, 361–62

  water complacency, 5–6, 9, 24, 74, 131, 203, 303

  in Atlanta, 74–76, 79–80

  water conflict, 20

  urban vs. rural in, 169, 187–88, 192–93, 194

  see also Toowoomba; water politics; water scarcity

  water consciousness, 117, 121, 122–23, 125, 126, 127, 129, 141, 157, 189, 231

  water conservation, 118, 121, 124–25, 130, 231, 302

  in Atlanta, 78–80

  at IBM Burlington, 126, 128–29

  in Las Vegas, 63, 70–72, 83

  in Perth, 204, 209, 211–12

  see also recycled water

  Water Corporation, Australia, 198–209, 210–12, 273–74

  water culture, 306–9

  in Australia, 166, 168–70, 171–72, 189, 192–93, 209, 210–12, 354

  in India, 221–23, 228–29, 230–33, 239–44, 245–50, 251–52, 259, 263–64

  in Las Vegas, 51–54, 56, 62–63, 70–71, 73, 83

  in Perth, 203–4, 208–9, 210–12, 302

  see also water, human relationship to

  water cycle, 35–36, 37, 323

  water envy, 189–90, 193–94, 215–16

  water footprint, 18

  water illiteracy, 9, 138, 300, 309

  Water in Crisis (Gleick, ed.), 36–37

  water infrastructure, 24, 84–85, 96–97, 109, 251–52, 290, 291–92

  cost of maintaining, 20, 81–82, 109, 233, 235, 273, 274, 343

  cost of rebuilding, 110–11, 166–67, 179–80

  cross-contamination of sewage and, 237–38, 256, 261–62

  failures of, 101–103

  in India, 223–24, 233, 235, 259, 260–63

  intelligent networks for, 130–31

  lack of resilience of, 102–3, 209–10

  leakage in, 5–6, 134, 233, 234, 237–38, 250, 270–71, 303, 317, 342, 368

  and price differences, 277

  water insecurity, 114, 141

  corporate response to, 117

  water management, 18, 23, 84, 142, 215, 285, 354

  Atlanta’s lack of, 74–75, 83, 102, 234, 303

  cascading benefits of, 65, 68

  corporate, 117–32

  by IBM, 129–32

  India’s lack of, 224, 234, 250, 259

  in Las Vegas, 56, 58, 59–60, 65, 82, 234, 306

  water-mark, 5, 9

  water molecules, 29, 31, 41, 322, 356

  properties of, 41–42, 43, 49

  size of, 31, 43–44, 46, 47, 326

  water pipes, cost of replacing, 109

  cross-contamination of, 237–38, 256, 261–62

  water politics, 23, 85, 86, 173, 282, 286

  in Atlanta, 73, 74, 75–76, 78–80

  in Australia, 152–53, 161–62, 166, 273

  and cost of, 272–73, 282

  in India, 231–33

  in Perth, 198, 203–7, 208–9

  science vs. perception in, 152, 162–65, 173–74

  in Toowoomba, 152–54, 158–66, 172–74, 181, 186–87, 198, 203, 206

  water poverty, 13, 20, 218–21, 225–26, 233, 246–50, 290–91, 359

  U.N. report on, 318–19, 359

  water problems, as local, 19–20, 301–2

  water productivity, 117, 120, 286, 303, 340–41

  in agriculture, 232, 303–4, 369

  of Coca-Cola, 120

  of IBM, 129, 340–41

  of Intel, 119–20, 340

  in U.S. economy, 21–22, 303–4

  water recycling, see recycled water

  water regulation, 70–71, 142, 149–50, 168–70

  water scarcity, 9, 18, 20, 23, 188, 189, 190, 193, 289, 301

  in Australia, 114, 148, 149–52, 154, 166–174, 187, 192, 198, 212

  economic impact of, 151, 166, 167, 171, 187

  as public policy issue, 152, 153

  water slavery, 221, 291

  water statistics (page numbers are to easiest reference; pages in source notes include note citation)

  access to water, people without, worldwide, 13

  age of water on Earth, 28

  Bellagio, Fountains of, water use, 69

  bottled water, total spending on, U.S., 133

  bottled water, total consumption, U.S., 134

  Campbell Soup, water required per can of tomato soup, 306

  carrots, water required to raise 3-pound bag, 268

  children who die from water-related illnesses, 13

  cost of water, U.S. home, 317n14

  Coca-Cola, water required per liter of soda, 120

  Coca-Cola, total water use, 120, 340n10

  diarrhea, cost of to economy of India, 223

  dinosaur, urine volume from, 17

  Earth, total surface water volume of, 32, 322n2

  electricity, water required to generate, per capita, U.S., 2

  electricity, water required to generate, total, U.S., 5

  evaporation, total into atmosphere, 35

  food, water required to raise, per calorie, 366n23

  golf, water required per 18-hole round, Las Vegas, 67

  hotel room, water required to launder linens, Las Vegas, 64

  human beings, daily minimum water required, 13

  human beings, total water consumed in history, 16–17

  human beings, total water contained inside all, 36

  human beings, water content of, 3

  indoor plumbing, percent of homes with, U.S., 109, 337n17

  infrastructure spending, total U.S. on water, 135

  living creatures, total water contained inside all on Earth, 36

  men, water content of, 3

  nuclear power plant, water required to cool, 18–19

  rainfall, gallons of water in 1 inch of rain, 35

  space shuttle, water required to launch, 1

  steel, water required to manufacture, 18

  toilet flushing, water use by, U.S., 4–5

  volcanic eruption, percent of water in cloud, 38

  walk, people who must to fetch water, worldwide, 240

  women, water content of, 3

  water loss by utilities, worldwide, 303

  water use, Las Vegas, 58, 331n21, 334n45

  water use, New York City, 346n13

  water use, U.S. total, 21, 316n2

  water use, U.S. per capita, 7

  water use, U.S., water productivity doubled relative to GDP, 21

  Water Stewardship Act (Georgia, 2010), 78–80

  water tankers, 218–21, 239, 253, 262

  water treatment plants, 6–7, 109; see also wastewater treatment plants

  water utilities, 54, 74, 96–97, 228, 232–34, 238

  bills from, see water bills

  electricity use by, 276–77, 365

  lack of resilience in, 102–3, 209–10

  outsourcing for efficiency, 262–63

  water loss in, see water infrastructure, leakage in

  water treatment by, 6–7, 109, 177

  water walk, see water, walking to supply

  “Water Your Body,” 299–300

  Wealth of Nations, The (Smith), 270, 275

  weather, 2, 32; see also climate change; drought

  wells, 7, 61, 63, 201, 204, 224, 244, 247–48, 254, 255–56

  Western Australia, 168, 198–203, 205, 206–7

  normal rainfall in, 199–203

  WET Design, 52, 293, 294–98, 367

  wetlands, water-filtering, 114, 115

  Whole Foods, 133, 341

  Williams, Sam, 78

  Wilson, Eric, 88, 92–96, 98, 103, 104, 107–8, 110–11, 336

  windshield washers, 143

  Wipro, 228, 260, 357

  Wivenhoe reservoir, Australia, 179, 180

  Wolfenden, Richard, 25, 27–28

  women:

  education of, 20, 225, 227, 240, 245, 246–50

  management of water systems by, 354

  water content of, 3, 316, 360

  Wong, Penny, 166, 348, 354

  Woods, Jarman, 146

  wool, 112–13, 216, 338

  scouring of (cleaning), 112–14, 115, 116, 122

  Wooten, James, 106–7

  World Health Organization, 13, 355

  Wynn, Steve, 58, 62, 70

  xeriscaping, 67–68

  Yamuna River, India, 230–31, 233, 256–58, 259, 358, 361

  Yarragadee Aquifer, 204, 205–7

  Young, Mike, 215, 265, 278–87, 290, 291, 365

  Young, Ross, 172

  YouTube, 297, 344, 367

  yuck factor, recycled water and, 145, 160, 164, 165, 172

  ABOUT THE AUTHOR

  As a reporter, Charles Fishman has tried to get inside organizations, both familiar and secret, and explain how they work. Fishman’s previous book, the New York Times bestseller The Wal-Mart Effect, was the first to crack open Wal-Mart’s wall of secrecy, and has become the standard for understanding Wal-Mart’s impact on our economy and on how we live. The Economist named it a Book of the Year.

  In the course of reporting about water, Fishman has stood at the bottom of a half-million-gallon sewage tank, sampled water directly from the springs in San Pellegrino in Italy and Poland Spring in Maine, and carried water on his head for three kilometers (more than a mile and a half) with a group of Indian villagers.

 

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